Green scheme of Slovenian tourism in Idrija

The Green Scheme of Slovenian Tourism is a certification programme that unites all efforts for a sustainable development of tourism in Slovenia under the SLOVENIA GREEN brand. It offers tools to destinations and service providers to assess and improve their sustainability endeavours. It also promotes all the green endeavours through the SLOVENIA GREEN brand. The managing organisation of the Green Scheme of Slovenian Tourism is the Slovenian Tourist Board. It awards the Slovenia Green Destinatin platinum, gold, silver, and bronze labels.

The destination Idrija was awarded the Slovenia Green Destination Gold label in October 2022 with a very high sustainability level according to international GSTC standards.   

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More about Slovenia Green >>

Short overview of Green Scheme of Slovenian Tourism >>

Green adventures in Slovenia >>

Slovenia Green in Destination Idrija

The destination Idrija was awarded the Slovenia Green Destination Gold label in 2022 with a very high sustainability level according to international GSTC standards.  

The Vision of the Idrija Destination.

Idrija is a green and fine treasure of world heritage with universal impact, which can combine the traditions of older generations with contemporary creativity vibes. In the town visitors expand their knowledge and in the vicinity they actively enjoy the peace and quiet of the attractive and picturesque, but most of all pristine natural environment.

Destination management

Idrija Tourist Board manages tourism activities in the region of Idrija and is the coordinator of the Slovenia Green programme at the destination. The main goals of the organisation are to create high-quality, all-inclusive tourism offer, as well as to encourage sustainable, environmentally-friendly development of the destination.

Sustainability indices overview 2024 >>

Annual report of the Green Scheme sustainable actions for destination Idrija 2023>>

Annual report of the Green Scheme sustainable actions for destination Idrija 2024>>

Idrija, UNESCO Heriatge Pearl

Sustainability achievements in the Idrija destination 2023-2025

The natural environment and the landscape 

The Upper Idrijca landscape park video >>

Take only memories, leave nothing but footprints video >>

The Upper Idrijca Landscape Park >>

Rules of Conducts for Visitors >>

Lets write a green story together

Letak pravila obnašanja ang

Cultural heritage

Destination Idrija holds three UNESCO designations:

UNESCO Heritage of Mercury Almaden and Idrija >>

UNESCO bobbing lacemaking in Slovenia >>>

UNESCO global geopark Idrija 2013 >> 2014 >> 2018 >> 2022 >>

Social climate 

Green and safe >>

Green and safe recommendations >>

The manual Responsible Travel Standards of Slovenian Tourism >>

Tips for responsible travellers >>

Results of the 2025 Survey on Sustainable Tourism Among Residents - Short Report >>

Tourism companies

Environmental tips for providers and visitors:

How to save drinking water >>

How to deal with wastewaters >>

Survey among providers:

Results of the Tourism Economy Sector Survey 2024-2025 >>

Sustainability in Focus Highlights from the Provider Survey


In the Idrija destination, we have two providers who recognized the importance of sustainability and obtained the Slovenia Green label:

Hotel Jožeflocated right in the centre of Idrija, is a modern, comfortable hotel offering high-quality accommodation and personalized service for business and leisure travelers. It is especially devoted to sustainability and has been awarded with the Slovenia Green labels for their green effort. It is also the holder of The Green Key eco-label.

Sever Turizem offers an apartment for 2 to 3 people in a renovated farm granary – a standalone cottage. It is ideal for families with young children who come to the farm also for horse riding. The provider holds the Slovenia Green label and the international Travelife certification, which are a proof of their sustainability.

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In cooperation with our providers destination Idrija has developed a sustainable collective trademark Idrija Selected.

Idrija Selected >>


Survey among visitors 2024-2025

From July 2024 to August 2025, as part of the Green Scheme, we conducted a survey among visitors to our destination. The survey addressed general topics as well as sustainability-related issues, providing valuable insight into the structure, habits, and opinions of our visitors. 

Report on the Results of the Visitor Survey in the Idrija Destination 2024–2025 >>

Sustainability in Focus Highlights from the Visitors Survey